Want to make your hiring process more efficient? The right video interviewing platform can help your team connect with candidates faster, evaluate skills from the first interaction, and complete interviews without back-and-forth scheduling hassles. At the same time, you’ll gain deeper insights into what works and what doesn’t during the recruiting process.
But here’s what we also know. Concerns about AI interviews such as bias, accuracy, or candidate experience can be all too common. The good news? Video interviewing platforms (including CodeSignal’s AI interviewer) are tackling these challenges to create a faster and more transparent process for hiring teams and job seekers alike.
In this guide, you’ll learn more about video platforms that screen candidates, important features to look for, and how to reframe your recruitment strategy—from first impressions to final offers.
What you should know
- Video interviewing platforms streamline the hiring process by offering live and pre-recorded interview options, reducing scheduling conflicts, and enabling remote access to a global talent pool.
- In-demand features include automated scheduling, AI-driven evaluations, and collaborative tools that enhance the candidate experience, improve recruitment efficiency, and target the best candidates for the job.
- To choose the right video interviewing platform, consider factors like scalability, user-friendliness, pricing structure, and how easy it is to track results and scale.
What is a video interviewing platform?
A video interviewing platform helps hiring teams conduct both live and pre-recorded video interviews to make the hiring process faster, more consistent, and more cost-effective.
By removing geographical barriers and minimizing scheduling conflicts, these tools let you connect with top candidates no matter where they are, so you won’t overlook the right hires.
Two main types of video interviews
- Pre-recorded interviews (one-way): Candidates record their responses to preset questions at their own pace. Recruiters can review answers or video responses anytime and compare candidates consistently.
- Live video interviews: Real-time conversations between candidates and interviewers that replicate in-person interviews. This option is perfect for either recruiter screen replacements or later stages, including panel interviews or hiring discussions that require team collaboration to meet and engage with qualified candidates.
READ MORE: Technical interviews—a guide for interviewers and candidates
Why the need for video interviewing platforms?
Unlike basic video conferencing apps, the best video interview software is built specifically for modern, remote recruiting. The best platforms:
- Integrate with applicant tracking systems (ATS) to centralize candidate data and streamline hiring workflows
- Offer structured question templates and evaluation tools for fair, consistent assessments
- Simplify collaboration so hiring managers can leave notes, compare the right candidates, and make decisions faster
➡️ Move hiring forward: By combining automation with human insight, video interviewing platforms transform the hiring process. They can easily save teams time, reduce bias, and improve the overall candidate experience.
Features of video interviewing platforms
Modern video interviewing platforms do more than host calls or conduct basic phone screens. Instead, they simplify the interview process, from interview scheduling to final evaluations. By integrating automation, collaboration, and security, they help hiring teams focus on finding the right candidate, even with high volume hiring.
Smarter scheduling
- With video interviewing platforms, candidates can complete the interview on their time, whenever is convenient for them—no need to book a time. These asynchronous options lead to fewer scheduling headaches.
- Employers can set an expiration date for the interview to be completed to ensure the process doesn’t get bogged down.
AI-powered efficiency
- AI features automatically generate transcripts, suggest interview questions, and flag communication patterns or inconsistencies.
- These insights help teams make faster, more informed, and data-driven hiring decisions.
Built for security and collaboration
- Robust security features like end-to-end encryption and role-based permissions keep sensitive candidate information protected at all times.
- All members of the hiring team have access to the same, consistently scored report and can dive deeper for more insights.
A strong video interviewing platform brings all these capabilities together, helping hiring teams streamline operations and make confident hiring decisions.
Benefits of using video interview platforms
By combining flexibility, collaboration, and data-driven insights, video interviewing solutions help employers build a more efficient and inclusive hiring process.
Faster, more flexible hiring
- Candidates can schedule interviews at their convenience, reducing delays and shortening time to hire.
- Employers can connect instantly (no travel required) making the process faster and more cost-effective than traditional methods.
- This flexibility supports comprehensive evaluation across multiple interview stages without adding logistical headaches for recruiters or top talent.
Expanding access through global hiring
- With virtual interviewing, employers are no longer limited by geography. It’s easier to find top candidates anywhere in the world.
- Mobile-friendly platforms ensure smooth participation, giving candidates an equal opportunity to shine from any device or location.
- For companies focused on global hiring, this accessibility opens the door to a broader, more diverse talent pool.
Better collaboration and feedback
- Built-in tools simplify feedback collection and sharing, so hiring teams can evaluate responses and make decisions together.
- Many platforms include skills assessments and structured rating systems, helping teams assess candidates based on ability—not just first impressions.
- This level of collaboration leads to faster, fairer, and more transparent hiring outcomes.
When done right, video interviewing is all about connection. It empowers organizations to identify top candidates, maintain consistency across interviews, and deliver a hiring experience that feels both personal and professional.
How to put video interviewing to work in your hiring process
Implementing video interviewing in your hiring process requires careful planning and preparation for job interviews.
Always ensure candidates are familiar with the technology and can navigate the platform easily. A little prep work before the big day minimizes technical issues and allows candidates to focus on showcasing their skills.
For a smooth video interview experience, consider the following:
- A stable internet connection with sufficient bandwidth
- Ensure both interviewers and candidates have reliable internet to prevent disruptions
- Set up a quiet, distraction-free environment to maintain professionalism and focus during the interview
Providing candidates with technical support options can enhance their experience and reduce anxiety. Having a backup contact method, such as a phone number, is also wise in case of technical issues. Addressing these logistical aspects creates a seamless and positive video interviewing experience for all parties.
How to ensure a fair process for job seekers
Providing a fair evaluation process with video interviews (or any recruiting software) begins with standardizing your interview process. Here’s how to make that happen:
- Use structured interviews with predefined questions to maintain consistency across all candidates
- Use technical interviews to focus on job-specific competencies to reduce bias and ensure every question relates to the role
- Evaluate candidates using the same scoring criteria to promote objectivity and fairness
- Train hiring teams on evaluation best practices so everyone understands how to use the platform and interpret results consistently
- Leverage collaborative scoring and feedback tools to balance perspectives and minimize individual bias
Integrating AI-driven assessments can also enhance accuracy and fairness by providing data-driven insights that complement human judgment—helping teams make more confident, consistent hiring decisions.
Looking ahead: trends in video interviewing
Advanced features like deepfake detection (a problem for nearly 17% of interviews) and voice stress analysis improve the security and accuracy of candidate assessments. These technologies ensure that every candidate is who they claim to be, adding a layer of authenticity to the process.
Additionally, greater privacy and transparency in the process will likely improve the candidate experience and increase participation in video interviews, leading to more accurate and trustworthy candidate records.
Another emerging trend is the rise of AI-enabled video interviewing platforms that not only automate screening but also deliver predictive candidate insights. According to a survey by Boston Consulting Group, 70% of companies that are experimenting with AI or generative AI are doing so within HR, and the most common use case is talent acquisition.
CodeSignal = your smartest hiring teammate yet
With the AI Interviewer, CodeSignal screens candidates, simulates real-job scenarios, and delivers role-specific insight from the start. On the platform, early-stage interviews are automated so that candidates can complete them on their own schedule while hiring teams concentrate on higher-value evaluations.
Realistic AI role-plays tied to job-relevant competencies, structured scoring with data-driven reports, and seamless integration with your existing applicant tracking system.
With CodeSignal, organizations can scale their screening capacity, reduce manual logistics, and deliver a consistent, fair candidate experience—ultimately helping teams identify top talent more efficiently.
Solve real-world hiring challenges with video interviewing
Video interviewing platforms are redefining the hiring process for today’s distributed teams—bringing flexibility, efficiency, and global reach to every stage of recruitment.
As new innovations raise the bar for security and accuracy, video interviews are becoming the standard for modern hiring and data driven decisions.
When organizations combine these technologies with fair, consistent evaluation practices, they keep every stakeholder on the same page and open the door to the best talent from a pool of qualified global candidates.
Frequently asked questions (FAQs)
What are the main types of video interviews?
Most video interviews are pre-recorded or live interviews. Pre-recorded interviews allow more candidates to answer set questions at their convenience, while live interviews facilitate real-time interaction.
What is a one-way video interview?
A one way interview lets candidates record their answers to preset questions on their own time—no live interviewer needed. It helps hiring teams review responses more efficiently and compare candidates consistently across the same criteria. Standardized questions are often in place, which ensures fair evaluation.
What are asynchronous video interview platforms?
Asynchronous video interview platforms allow candidates to complete interviews at their convenience, while recruiters review submissions later. This flexibility saves time, reduces scheduling conflicts, and keeps the hiring process moving smoothly.
How do hiring teams review responses in an AI interview?
Hiring teams can watch recorded responses, score them using built-in evaluation tools, and rely on AI insights to identify key skills or communication patterns. The best video interviewing platforms combine automation with human judgment, so final hiring decisions stay fair and balanced.
How can I ensure a fair evaluation process with video interviews?
To ensure a fair evaluation process during video interviews, implement standardized and structured interviews with predefined questions and use rating tools for assessments. Recording interview responses can also facilitate a thorough and unbiased review.