You've learned how to find customers through your network and communities, plus how to create messages using the AIDA framework. Now let's practice applying these skills together!
Remember: Start with your network, go where customers gather, and focus on just two channels initially.
Engagement Message
Ready to practice your customer outreach strategy?
Type
Multiple Choice
Practice Question
Which customer-finding approach follows the lesson's guidance best?
A. Post on 6 different social media platforms simultaneously B. Cold call 100 strangers from a purchased list C. Ask your network if they know busy parents who need meal solutions D. Create a complex multi-channel marketing campaign
Suggested Answers
- A
- B
- C - Correct
- D
Type
Sort Into Boxes
Practice Question
Sort these customer journey stages with their corresponding customer thoughts:
Labels
- First Box Label: Awareness Stage
- Second Box Label: Consideration & Conversion
First Box Items
- I have a problem
- What solutions exist
- Something's wrong
Second Box Items
- Comparing options
- Ready to buy
- Which provider
Type
Fill in The Blanks
Markdown With Blanks
Let's practice AIDA messaging! Fill in the blanks to complete this landscaper's Facebook post:
"[[blank:Tired]] of spending weekends on yard work? Here's how busy homeowners get a [[blank:perfect]] lawn without the hassle. [[blank:Imagine]] a beautiful outdoor space you can actually enjoy. [[blank:Call]] for your free consultation today!"
