You've learned how AI "thinks" through patterns. But not all AI models work the same way! Some are built for deep, complex reasoning while others excel at specific tasks.

OpenAI's o3 and Claude Opus are reasoning models. GPT-4o and Gemini Flash are standard models.

Engagement Message

Can you describe a sales situation where deep reasoning might be needed?

Reasoning models like o3 and Claude Opus break down complex problems step-by-step. They literally show their "thinking" process as they work.

You'll notice they take longer - sometimes minutes instead of seconds - but deliver deeper analysis.

Engagement Message

What's a complex sales challenge that would be worth waiting minutes for an answer?

Here's how to spot a reasoning model: it takes time, costs more per use, and shows intermediate steps like "Let me think about this..."

For example, ask o3 to analyze why a major prospect went with a competitor, and it'll walk through pricing factors, relationship dynamics, timing issues, and solution fit.

Engagement Message

Have you ever seen an AI show its step-by-step thinking process?

Standard models like GPT-4o and Gemini Flash give quick, direct answers. They're perfect for routine sales tasks that follow patterns.

Ask GPT-4o "Give me some follow-up email templates for cold prospects" and you get an instant, accurate response without lengthy analysis.

Engagement Message

What do you normally ask your favorite AI tool for sales help?

Use reasoning models for complex questions like: "Why did we lose this enterprise deal?" or "How should we adjust our sales strategy for this vertical?"

The key difference: complex sales problems vs. routine tasks.

Engagement Message

Which model type would you use to write a standard meeting confirmation email?

For example, a sales manager might ask Claude Opus to analyze why their Q3 pipeline dropped 30% - it might discover lead qualification issues, competitor moves, and market timing factors.

Note that the manager would need to supply enough context and data to help Opus reason through the problem.

Engagement Message

What would happen if you just asked that question without sales context?

In your sales role, reasoning models tackle strategic questions you've never faced before. Standard models handle the questions you get every day.

Think of reasoning models as expensive sales consultants - only call them for the big stuff.

Engagement Message

What's the most complex sales challenge you're currently facing?

Type

Fill In The Blanks

Markdown With Blanks

Let's test your model knowledge! Complete these statements about AI model types:

Reasoning models like [[blank:Claude Opus]] take longer but provide step-by-step analysis, while standard models like [[blank:GPT-4o]] give quick answers for routine sales tasks. When analyzing why a major deal was lost, you'd use a [[blank:reasoning]] model.

Suggested Answers

• GPT-4o
• reasoning
• Claude Opus
• standard