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Sales

Conduct Effective Discovery and Position Product Value

This course helps sales professionals master the skills to guide discovery conversations using SPIN Selling, Pain-Claim-Gain, and the ARC method. Engaging practice experiences reinforce these techniques, enabling sellers to build trust and communicate value.

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4 lessons

12 practices

1 hour

Assessing Needs

Course details

Mastering SPIN Selling for Effective Discovery Conversations

Preview

The SPIN Selling Framework

Helping Teammates Master SPIN Selling

Applying SPIN Selling with Prospects

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