You've learned that sticky phrases are short, rhythmic, and relevant. They act as the memorable summary of your core idea. Now, let's practice creating them and distinguishing them from vague jargon.
Engagement Message
Can you recall a sticky phrase from an advertisement that has stuck with you?
Type
Swipe Left or Right
Practice Question
Is the phrase a memorable "Sticky Phrase" or just corporate "Jargon"? Swipe to categorize.
Labels
- Left Label: Sticky Phrase
- Right Label: Jargon
Left Label Items
- Done is better than perfect.
- Connect before you correct.
- Stories sell, facts tell.
Right Label Items
- Leverage synergistic platforms.
- Actionable paradigm shifts.
- Optimize core competencies.
Type
Multiple Choice
Practice Question
Your core message is "We need to focus on finishing small tasks quickly instead of getting stuck on large, perfect plans." What's the stickiest way to say this?
A. Prioritize task completion velocity B. Progress not perfection C. Execute agile micro-tasks D. Finalize deliverables efficiently
Suggested Answers
- A
- B - Correct
- C
- D
Type
Fill In The Blanks
Markdown With Blanks
Let's build a mini-message combining a hook, a framework point, and a sticky phrase.
Hook: "Why aren't people buying into our strategy?" Point: We're explaining concepts with abstract theories instead of concrete examples. Remember, [[blank:show]] don't [[blank:tell]].
