Section 1 - Instruction

You've mastered the frameworks and skills. Now comes the deeper question: "But won't adapting my style make me fake or compromise who I am as a sales leader?"

This concern stops many sales managers from becoming truly adaptive. Let's address it head-on.

Engagement Message

Recall a moment when you hesitated to adjust your style with a rep or client—what made it feel inauthentic?

Section 2 - Instruction

Here's the key insight: your core sales values and your leadership methods are completely different things. Values are your unchanging principles - integrity, customer focus, results-driven excellence.

Methods are just tools - how direct you are in coaching, how much detail you provide in pipeline reviews, your communication style with reps.

Engagement Message

What's one core sales value that defines who you are as a leader?

Section 3 - Instruction

Think of a hunter sales manager and a farmer sales manager. Both value revenue growth and team success deeply. But their methods are completely different - coaching style, deal review approach, motivation techniques.

Same values, adapted methods. Neither manager is being fake.

Engagement Message

Which shared value enables both managers to lead differently yet authentically?

Section 4 - Instruction

Here's where sales leaders get confused: they think being "authentic" means always acting the same way. But true authenticity means choosing methods that best serve your values in each situation.

If you value developing salespeople, sometimes that requires direct performance feedback, sometimes patient deal coaching.

Engagement Message

How might your core sales values actually require different approaches with different reps?

Section 5 - Instruction

Common values-methods confusion: "I believe in honesty, so I'm always direct about numbers." But honest feedback can be delivered urgently to a D-type or analytically to a C-type.

The value stays constant. The delivery method adapts to be most effective.

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